You know those little favicons, where people try and make something resembling their logo appear in a teeny, tiny 16×16 pixel image. They show up in the navigation bar of many browsers and also appear in browser bookmarks or favorites (hence the name favicons which was shortened from favorites icon). But while they definitely have the coolness factor, especially if you manage to capture your site’s look successfully in the favicon, does your site really need to incorporate one? The answer, surprisingly, is yes.
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